Maybe this page should be called “How your website SHOULD make you money.”
Here’s what I mean.
Far too many people think about what their site looks like. They care about the colors they pick. They care about their logo. Their photos. And, frankly they care a lot about making their site look pretty.
Well, that’s all well and good. You should care about those things.
However the one thing that none of those things will do is make you any money.
If you study this website, you’ll see that it’s a little understated. It’s not glitzy. It’s not fancy. And it’s certainly not “pretty” (heck, it’s got MY face on it). But what it does do is regularly and reliably attract the right kind of visitors, and then it turns those visitors into